truth came to me with two problems: how can we move away from disjointed, daily social posts, and how can we get teenagers to engage more with factual articles? Tobacco use crosses over loads of scientific areas beyond cigarettes... but how do we make that sound not boring?
The answer is a webcomic, Tom Bacco Junior. He's a talented, misunderstood, teenage tobacco leaf who rebels against his traditional, cigarette parents. Tom Bacco Junior became an ongoing social series that continued for three years on their channels.